There is much more than meets the eye to sending out your teleseminar invitation emails. Remember, the aim of the email is not to get them to register. The aim of the email is to get them to click the link to go to the website to register. The aim of the registration page is to get them to register. There is a specific strategic sequence to this, so make sure you take advantage of each sequential step.

Too many internet marketers make the mistake of thinking the aim of the email is to get the person to register for the teleseminar. Now you don't have to be one of them.

Who is it from?

The most important thing in the email is not the subject line. The subject line says what the message is. People don't ask themselves WHAT the message is; people ask themselves WHO it is from. If it's a stupid joke and it's coming from a family member you will read it. If it's a stupid joke from a stranger, you will consider it to be spam. So remember to always take advantage of the who line in your email, so people open your emails. The subject line should be provocative enough to get them to open the email, so it's being read. Then, the aim of the body text is just to get the link clicked to get to the registration page.

Then you let the registration page do the heavy lifting of getting the visitor to register for the teleseminar.